PI Financial sponsored ski cross racer Marielle Thompson wins Olympic gold



VANCOUVER, BC – Friday, February 21, 2014 – Marielle Thompson of Whistler B.C., who has been sponsored by PI Financial for the last two seasons, won the gold medal in today's ski cross final in Sochi. Ms. Thompson, 21, won her three heats to make it to the final and took the lead midway down the course to finish first, just ahead of her teammate Kelsey Serwa, who took silver.

After the race, Ms. Thompson said “It's crazy. I don't think it's even sunk in yet. I just had a big wave of emotion. I'm so, so happy, especially to be up there with my teammate. We're just having fun all day. I know Kelsey well and we tried to help each other all the way down the course."

PI Financial entered into a sponsorship agreement with Ms. Thompson in June 2012. “We realized her tremendous talent and it is exciting to see her hard work and training pay off in this way,” said Max Meier, Chairman and CEO of PI Financial. “We have watched her blossom into a strong, confident athlete and expect her to a have a long and successful career."

Leading this year's world cup standing after seven races, Ms. Thompson was the favourite to win. Although a lot can go wrong in ski cross racing, Ms. Thompson stayed calm and won the gold.

There are three races left in the world cup season and we are confident that she will emerge as the overall winner, which would see her win her second Crystal globe in three years.

To find out more about Ms. Thompson, visit her website, http://mariellethompson.com

PI Financial, now in its 32nd year of operations, is a Vancouver-based, full service investment dealer employing 240 people in its offices in Vancouver, Toronto, Victoria, Calgary, Regina and Winnipeg.

PI Financial and Mr. Meier have been strong supporters of alpine ski racing for the last 22 years.

For more information, please contact:
Max Meier
Chairman & CEO
Tel: (604) 664-2905